First global product marketing manger dedicated to couriers. Later promoted to lead global restaurant product marketing as well during one of the company’s fastest growth periods. Highlights include:
Creation of foundational marketing assets (photography, email flows, curriculum) across courier and restaurant audiences, and ownership over positioning and go-to-market strategy for all new product features
Courier lead for Uber-wide 180 Days of Change campaign
Website overhaul for UberEats restaurants
Rapid growth from less than 30 cities worldwide (when I first started) to over 400 cities worldwide (at the time I left)!
A highlight reel of the campaigns, assets, and product launches related to the restaurant and courier audiences during my time at Uber Eats.
Example product launch I led for the restaurant audience: the launch of Menu Maker!
Led the complete revamp of the UberEats website for restaurants in over 30 languages, with new restaurant case studies and comprehensive product feature tutorials.